Experiences Beyond the Ordinary

An AI data artwork built from Human Cell Atlas research was sent aboard the Nova-C lunar mission and later exhibited across major cultural and media platforms.

A children’s museum experience that turns the exhibition into a life-size board game, inviting families to move through physical and digital challenges as active players.

HUGO turned its flagship shop window into an interactive holographic experience featuring a life-size digital twin of influencer JeanCarlo Leon whose outfits could be changed with a hand gesture.

Swarovski used holographic windows to support an Ariana Grande capsule collection across two major European luxury retail locations.

Two installations translate the theme of dreams into responsive visuals: a projected floor reacts to visitors, while an AI-powered station transforms spoken dream descriptions into evolving imagery.

Nike used multiple holographic walls to visualize the internal Dynamic Air technology of the Air Max Dn and create an immersive retail launch moment.

A commission for Saadiyat Cultural District transformed captured brain activity from internationally known participants into an AI data-art sculpture.

A large-scale interactive virtual world invited visitors to move through a playful Art Nouveau-inspired environment while reflecting on technology and the future.

Ouchhh processed Salvador Dalí’s body of work with AI to create a large-scale immersive data painting for the Dalí: Cybernetics experience in Barcelona.

Four interactive experiences were produced for one of Europe’s large immersive science rooms, including collaborative games and educational content.